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- About The Brand -

Intent:
I started this venture with the intent of bringing about a change however, small to reduce dependence on chemical products which not only is killing us, but also the planet.
Firmly believing that every drop will count, I started with one product and slowly expanded to other products. Now with over ten products, I can proudly say that with my limited abilities I have been able to make a small change.
Anil Kumar,
Promoter.
Why Natural ?
Natural Products are not Organic products. Organic products are made from living organisms like plants, herbs, insects etc.
Natural products are those elements that mother earth has given us in its natural form, like Salt, Sodium bi Carbonate etc.... those which are not artificially made.
As mother nature intended, natural products are rarely toxic and has many beneficial factors. We try our best to use only natural ingredients in our products. However, we will not be too holistic in saying that our products are "100% Natural" as certain substances like emulsifiers, fragrances etc., may not be found easily in natural form, if available too, it may be too expensive a component to give the price advantage to our customers.

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